This is a continuation of my series on site performance. If your organization is struggling with alignment on “site speed,” consider reading Speed first. Rhombic Networks In an uncomfortably hot conference room, not so far away, there is a technical team brainstorming strategies for improving their web performance. Their existing on-premise servers seem to handle…

Oh, that unicorn so many teams chase. Everyone and their mom has told you site speed matters. Your boss told you page speed is the single most important metric and anything reducing page load takes priority over other features. In fact, the monitor in front of the CMO’s office shows a grim red line indicating…